Search Engine Marketing ( SEM )
@Digital Nirvana Technology posted 2 weeks agoJob Description
Looking for Search Engine Marketing ( SEM )
experience 2+ years
Languages
English
Location
Dubai
Employment Type
Full-time
Job description
Execute testsÙ« collect and analyze dataÙ« identify trends and insights
Achieve maximum ROI in paid search campaigns using analysis of data
TrackÙ« reportÙ« and analyze website analytics
TrackÙ« reportÙ« and analyze PPC initiatives and campaigns
Effectively manage campaign expenses by staying on budgetÙ« appropriately estimating monthly costsÙ« and reconciling any discrepancies that may arise.
Optimize copy and landing pages for paid search engine marketing campaigns
Continually expand and optimize paid keyword discovery
Research and analyze competitor advertising links
google add
Facebook add
Search Engine Marketing (SEM) requirements are:
Proven SEM experience and success managing PPC campaigns across GoogleÙ« Yahoo and Bing
Well-versed in performance marketingÙ« conversionÙ« and online customer acquisition
Continually current on trends and best search engine marketing practices
In-depth experience with bid management tools (e.g.Ù« Click EquationsÙ« MarinÙ« KenshooÙ« Search Ignite)
Adept in and experienced with website analytics tools (e.gÙ« Google AnalyticsÙ« NetInsightÙ« OmnitureÙ« WebTrends)
Strong analytical skills
Experience generating SEM reports
Familiarity with A/B and multivariate experiments
Working knowledge of HTMLÙ« CSSÙ« and JavaScript development and constraints
Qualifications
Bachelors degree or equivalent
Minimum 2 years SEM
Excellent spoken and written English
Job Type: Full-time
Ability to commute/relocate:
- Dubai: Reliably commute or planning to relocate before starting work (Required)
